GENEVA, SWITZERLAND / RankWire.AI / – On September 14, the World Trade Organization will host its inaugural World Trade and Tech Day at its headquarters in Geneva. This event aims to unite trade officials, technology policymakers, industry leaders, and various stakeholders. The central theme, “AI and Trade: Turning Potential into Progress,” will steer discussions surrounding artificial intelligence and international commerce. The program emphasizes policies that broaden access to AI tools and foster a more inclusive global trade environment.

The opening remarks will be delivered by Director-General Ngozi Okonjo-Iweala. A ministerial dialogue will explore why artificial intelligence has become a critical issue in trade policy. The agenda includes a keynote speech and a panel discussion featuring private-sector voices. Topics will cover digital services, intellectual property, technical standards, and the role of developing economies within AI-related value chains. These sessions aim to connect technological policy with the real-world needs of cross-border trade.
In addition, the World Trade Report 2025 will serve as a key reference throughout the event. WTO’s analysis indicates that artificial intelligence could boost global trade by as much as 37% by 2040, with potential GDP increases reaching up to 13%. However, the extent of these benefits hinges on infrastructure quality, skills development, technology adoption, and supportive policies. The report also highlights that unequal access may hinder participation from lower-income economies.
Trade policy takes center stage
Throughout the day, sessions will assess how AI can reduce the costs associated with international trade. Participants will explore tools that facilitate document processing, compliance management, and supply chain analysis. The discussions will also encompass digital services delivery and the handling of intellectual property rights. Another focus will be on how technical standards can enhance compatibility across different markets. These topics reflect the increasing integration of AI into customs procedures, logistics, finance, and other trade-related services.
Furthermore, the event will address obstacles that limit wider AI adoption. Many enterprises still lack reliable internet connectivity, sufficient computing resources, skilled personnel, and affordable financing options. Smaller firms often encounter additional legal and technical hurdles when entering digital markets. During a June session, WTO’s small-business group examined these issues, highlighting how new AI tools can improve market research, cut costs, and enhance access to trade information.
Showcasing practical AI innovations
A highlight of World Trade and Tech Day will be an exhibition showcasing AI applications for international trade. A pitching segment will feature tools aimed at companies, government agencies, and trade organizations. These demonstrations will bridge the gap between policy debates and tangible technological solutions. Organizers intend to demonstrate how AI can assist with supply-chain analysis, regulatory procedures, and access to market data, providing concrete examples of systems already used in trade functions.
Scheduled at the WTO headquarters in Geneva, the September 14 event combines ministerial discussions, input from businesses, policy insights, and technology showcases. It will focus on artificial intelligence, trade expenses, digital services, and economic participation, while also considering the infrastructure and skill development necessary for wider AI integration. Details regarding registration and online access are available on the official event page.
